Woman standing in spotlight

DIESEL DANCE PARTY

This project through School of Motion focused on merging two brand ideas: electronic dance music culture and the fashion brand Diesel. I had the assignment to create frames with a title lockup with Diesel branding but had creative reign to take the images in any creative direction I chose.

*created through School of Motion. For educational purposes only.

Deliverables

  • 4 - 6 Design Boards showing us the look and feel of the spot and a rough idea of the structure of the commercial
  • The spot should feature the names of the three biggest acts on the bill
  • There needs to be an end-card with the festival logo, URL dates, and location info for the show
  • Imagery should reflect the Diesel brand voice

Additional Project Information

  • The show is being held at The Loft in Barcelona, Span
  • The dates of the festival are September 14-16
  • The URL for more information is dieseldanceplanet.com
  • Provided the festival logo by the brand
  • Feature three bands in interesting ways